Graphic Design
Thumbnails
Specialising in the creation of thumbnails for over 6 years I have worked across a variety of content genres such as Call of Duty, CSGO, Fortnite & Valorant as well as off the screen content likes vlogs and cinematics. Working with content creators of all sizes from 50,000 subscribers to over 10 million. Creating a unique style for each content creator I work with, taking advantage of current SEO optimisation, whilst using humour and inside references to create a sense of community which is distinct to that creator’s channel. With a vast amount of experience working with full time twitch streamers who often don’t have the capacity in their schedule to take dedicated assets for thumbnails, I know how to best make use of available assets from VODs allowing them to take a hands off approach and focus on their core business of streaming.
300,000,000 views on my thumbnails
Case Study - Tarik
Tarik is a former professional CSGO player who transitioned into a full time Twitch Streamer and content creator primarily focusing on the game Valorant. With the move to full time content creation, Tarik started uploading to his YouTube channel consistently with the help of an editor taking the best moments from the hours of content from his Twitch streams. I have created an instantly recognisable style for the thumbnails on his channel, with his fans knowing at a glance its one of his videos. These thumbnails have become part of his community, often featuring inside jokes and Tarik in situations that fans might not have ever been able to visualise.
Whilst these thumbnails feature inside jokes they still utilise best SEO best practises which as a result has seen the monthly channel views grow from 260,000 to over 11,400,000 in a 15 month period.
Selection of comments from one of Tarik’s videos. With 25 / 110 comments on the video relating to the thumbnail, making it a major driver of engagement.
“Your thumbnail guy needs a raise… holy f I died”
“Dude the thumbnail had me wheezing early in the morning”
“that thumbnail , i lost hard”
“Thumbnail is gold haha”
“Yo man this thumbnail”
“ayyo the thumbnail is master piece”